Barry Schwartz's Articles
Barry Schwartz / Executive Editor
Latest Article:
Google Explains Why 404 Errors Aren't Scary
Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on Twitter at @rustybrick or on LinkedIn and read his full bio over here.
39,478 Articles as barry.schwartz
39,478 Articles as barry.schwartz
Most Recent Entries
Google Explains Why 404 Errors Aren't Scary 👻
Oct 28, 2026 - 11:16 am 1 — by Barry SchwartzDaily Search Forum Recap: October 28, 2026
Oct 28, 2026 - 10:00 am 0 — by Barry SchwartzGoogle Search Fan POV (Point Of View) Button
Oct 28, 2026 - 8:35 am 0 — by Barry SchwartzGoogle Ads Tests Sponsored Results With Apple Messages Button
Oct 28, 2026 - 7:56 am 0 — by Barry SchwartzGoogle Ads "All Conversions" Tab Is Fully Live
Oct 28, 2026 - 7:51 am 0 — by Barry SchwartzOlder Entries
Google Business Profiles Adds Facebook Messenger M.me Links
Oct 28, 2026Google Image Search Tests Save Button On Image Overlay
Oct 28, 2026Bing Tests Get Phone Number & QR Code To Scan
Oct 28, 2026Google Business Profiles Asking Businesses For EIN
Oct 28, 2026Googlebot Must Follow Redirects From Homepage To Favicon, Updated Doc Say
Oct 27, 2026Daily Search Forum Recap: October 27, 2026
Oct 27, 2026Unconfirmed Google Search Ranking Update: Volatility & Chatter Spike
Oct 27, 2026Google Downplays The Importance Of Fresh Index Reporting
Oct 27, 2026Advertisers Can't Figure Out If An Ad Is A Google Local Service Ad Or Not
Oct 27, 2026Google Ads Tests Dotted Underlined Links In Sponsored Results
Oct 27, 2026Google Ads To Update Child Sexual Abuse and Exploitation (CSAE) Policy
Oct 27, 2026Google Warns Tools On User-Generated Spam Guidance & More
Oct 26, 2026Daily Search Forum Recap: October 26, 2026
Oct 26, 2026Over 80% Of Google Searches Have AI Overviews & Growing
Oct 26, 2026Google Ads AI-Generated Review Summaries Help Doc
Oct 26, 2026ChatGPT Ads With Learn More Arrow Link; Some Served Through Amazon DSP
Oct 26, 2026Google Discover Tests Disabling Clicks In Sources Section
Oct 26, 2026Google Ads 1-Click AI Max Experiment Recommendation
Oct 26, 2026Popular Categories
Search Video Recaps
Most Recent Articles
Google Explains Why 404 Errors Aren't Scary 👻
Oct 28, 2026 - 11:16 am
1
-
by
Barry Schwartz
Daily Search Forum Recap: October 28, 2026
Oct 28, 2026 - 10:00 am
0
-
by
Barry Schwartz
Google Search Fan POV (Point Of View) Button
Oct 28, 2026 - 8:35 am
0
-
by
Barry Schwartz
Google Ads Tests Sponsored Results With Apple Messages Button
Oct 28, 2026 - 7:56 am
0
-
by
Barry Schwartz
Google Ads "All Conversions" Tab Is Fully Live
Oct 28, 2026 - 7:51 am
0
-
by
Barry Schwartz
Google Business Profiles Adds Facebook Messenger M.me Links
Oct 28, 2026 - 7:41 am
0
-
by
Barry Schwartz
